This is my evaluation for the advertising of the video.
For my advertisement of these units I created a poster that I made myself and it was just a simple design, I also made a QR code, to experiment and try new things with advertising in the modern world.
Firstly the poster went well, I had a few ideas on what to do and picked one of them although I wanted the design to be simple and not over complicated, filled with things that there’s too much to look at it and its overcrowded. When posters are meant to be eye catching to the audiences and have small amounts of information which I had learnt so I decided for the poster to be small and simple detail. I screenshotted a part of the video of the rainbow clip and added that onto the poster and that was the main subject. With minimal and simple drawings of the clouds and sparkly stars around it. One of my other ideas for the poster was to put a rainbow in the middle; and write the song title over the rainbow and my name by the bottom.
Secondly I chose to also do a QR code as I hadn’t seen many people do those to advertise videos much. I thought it would be a fun but creative way to advertise my video; so I just used a free website where they can create them from a link. Although its not my video I edited on YouTube. Its one of the other team members it is still a cool way to advertise it. But when I get my edited video on YouTube I will then use that link to create a QR code for my video.
After doing both of these things, I did some small research onto posters and QR codes and where they came through. It was interesting to see where they first started off to nowadays. How popular QR codes are now to advertise products companies do. I researched the history behind it, to give the advertisement some context.
Thirdly some of the things went wrong while doing these things to advertise the project, such as when I was trying to get a free QR code I had to be careful in case they were websites where you had to pay, or something else. As at first I tried a website and tried to save it to my computer and it only took a downloaded photo; as I went to use my phone camera to try and use the code. It linked the code back to the website I used which is not what I wanted.
So I had to use a different website and do it all over again, this time it worked so I put it into one of my posts on this blog called “Blog Outcome”. Another thing that didn’t go to plan was when i was creating the poster, I had to do it on word which wasn’t the best software to use it on as I had to draw freehand. But I couldn’t use my fingers and to use the mouse which was a little difficult; as it kept going places I didn’t want to. I didn’t want to use images for the clouds or stars, as I thought it would take away my drawing skills and the materials; I wanted to use for the advertisement.
In conclusion making the advertisement for the project was good and I didn’t have problems with it, and they were more like small issues that could be fixed. For the advertisement I could improve by using editing softwares, to create a better poster to advertise. Also using other materials to create a unique advertisement.
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